How Social Media Changed the Business
Why do you think the mos popualr site in social media world is called facebook ? The Social media is all about you, your face, your likes, your identity and your friends. Social media is wisely positioned in the intersection between you and the public.
havin generic images or avatars as profile images are being looked down on in social media world. People are interested in the life of others in the social media world. Whether they know the person in real life or not ? They are very much interested in taking a peek at his private life. This is where the power of new social media lies.
People’s craze in reality TV serieses are a perfect example for this. People want to see the private lives of rockstar wives, kim kardashian etc etc. With social media you can take a peek into the lives your work mates, ex class mates etc. The most interesting part is that you can chose who to stalk on! (Many people do both things at the same time. Stalking on facebook while flipping through 100s of channel on cable TV)
Unlike other communications and entertainment mediums, Social MEdia is built on a non-linear concept. It is not one to many; rather, it is many to many. There is not one message or image being broadcast to large numbers of individuals; there is a panoply of images and data pOints that are shared and that travel virally. The act of spreading information through distributed channels is not new, of course. Remember the Breck commercial? She told two friends, and they told two friends ….
But these days, it’s more likely that you’ll tell 50 friends, and they’ll tell 50 friends. Those numbers add up pretty quickly-to the tune of 2,500 individuals!
With Social MEdia sharing content and syndicating it across multiple channels has never been easier. Think of it: You can view a friend’s or colleague’s news feed on Facebook or a status update on Twitter, and then re-post their news to share it with your own user base. And now, given the ability to sort your Facebook homepage by clicking on the Top News link, the most popular content in your friend group rises to the top.
The ease and speed with which people can create and share content on the internet makes social media one of the most powerful mediums of this generation. The example in the above paragraph is just one of many ways the user generated content could reach millions of people in a matter of hours.
More information on Social Media Marketing Can be found here – SEO Consultant


